ICE ACADEMY SWEDEN

JAGUAR LAND ROVER ICE ACADEMY, SWEDEN 2017

In the heart of Swedish Lapland lies Arjeplog, home to breathtaking Scandinavian scenery, and the exhilarating Jaguar Land Rover Ice Academy. Located within this sub-zero wilderness is our Arctic testing facility, where we push our vehicles to the limit in our relentless pursuit of excellence. Now it's your turn. Join us this winter and take your driving to another level.

DRIVE TO THE LIMIT

Our experienced driving instructors are of the highest calibre and will help you each step of the way, as you master the exhilarating art of driving on ice. Their hard-won knowledge and experience has been used to develop our carefully-designed exercises, including the Drift Circle, the Figure of Eight, a range of handling tracks and the Off-road Trail. Under their expert tuition you will develop all the skills you need for confident ice driving.

THE RANGE

Be among the first to drive our latest performance derivatives in a unique environment. While you're with us you’ll enjoy the outright performance of the Jaguar F‑TYPE, the Jaguar F‑PACE and the sheer capability of the Range Rover Sport.

Our Ice Academy is set on a vast frozen lake with tracks specifically designed to allow you countless opportunities to experience the full potential of each vehicle.

THE DYNAMIC RANGE ROVER SPORT

Climb behind the wheel of the thrilling and powerful Range Rover Sport. Dramatic and agile with outstanding off-road capability, thanks to its fulltime intelligent 4WD systems. And where better to drive it, than on a frozen lake circuit near the Arctic Circle.

THE EXHILARATING JAGUAR F‑TYPE

Get to grips with one of the most exciting sports cars we've ever created: the astonishingly powerful and utterly distinctive F‑TYPE. The use of aluminium contributes to near‑perfect centre of gravity and weight distribution for agility and performance allows for better balance during dynamic activities. Our RWD and AWD F-TYPE will allow you to use your driving skills with a variety of techniques in these unique and extreme conditions.

JAGUAR'S FIRST PERFORMANCE SUV – THE F‑PACE

Inspired by the F‑TYPE, the new Jaguar F‑PACE is a luxury SUV with the DNA of a sports car. Test your skills with this powerful and agile brand‑new addition to the Jaguar family. With AWD and 380PS at your disposal, you're guaranteed to have enviable stories to share with your friends.

ICE DRIVE+

Join the Jaguar Land Rover three-day academy, Ice Drive + for an amazing week, which includes a minimum of three days of action-packed driving on our frozen lake. Get more time behind the wheel, more tuition and a chance to experience the F-TYPE R AWD. 4 nights; minimum 3 days driving.

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AN UNFORGETTABLE LOCATION

Frozen lakes as far as the eye can see. Snowcovered pines, sparkling under the magical Aurora Borealis. Arctic tundra, barren and shatteringly beautiful. Quiet, with only the sound of nature, you feel like you are at the end of civilisation. Where better to stage the thrilling Jaguar Land Rover Ice Academy?

THE WARMEST HOSPITALITY

With enough excitement to satisfy even the most enthusiastic driver, there will also be time to unwind at the authentic Hotel Silverhatten. From warm welcome drinks to an amazing farewell dinner and everything in between, you will enjoy excellent hospitality throughout. Highlights include pre‑dinner drinks at the Iglootel, and an authentic Swedish dinner at a traditional rustic hunting lodge.

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